Tangram designs and builds remarkable environments to present your company and products to the market. Desiging at home and abroad for trade, retail, and special events, our approach to experience marketing puts your customers at the center of your world. The Tattler is the offical blog of Tangram International Exhibitions, Inc.

Nov 25, 2008

Tangram Wins Silver in Event Design Magazine 2008 Awards for Misaki






Tangram's design and execution for Misaki at Baselworld in Basel, Switzerland has garnered a silver medal in Event Design Magazine's 2008 Awards Campaign. Congratulations to Tangram's creative team headed by Aidan Corish, and the team in Cannes France for the high quality of the execution. Congratulations to the team at Misaki in Monaco - it takes a great client to make a great project!






Nov 13, 2008

The Sporting Life in Monte Carlo at Sportel




Tangram executed two jobs at Sportel in Monte Carlo this past October. Based on the heels of MIPCOM, Tangram's presentations for NBA International and HBO Sports were clean and mean. Despite the impression of glamour, a show in Monte Carlo is not withjout its grueling moments - particularly on the roulette wheel!










Tangram Cannes Do! French Team Rocks MIPCOM 08






The Tangram Cannes Team Rocked MIPCOM, the international television program market, in October delivering fifteen trade exhibits for industry leaders at the Palais des Fesdtivals.

Led by sarl Tangram's GM, Peter Ritchie, and veteran Project Manager Glenville Williams, and augmented by Justin Emerson, Kim Hobby and Caroline Morton from the New York office, Tangram's delivery results were the best ever. Clients included AETN, Fox, HBO, MGM, Seasame Workshop and Televisa Estudios.

Oct 10, 2008

Tangram Booth Best in Show


Tangram exhibited at the TS2 Show in Philly this summer. Here's a picture of our little jewel. One cool thing - the video presentation was run entirely off of an ipod!


Sep 23, 2008

Tangram Now on Malakye.com


Tangram is now listed on Malakye.com. Check out our listing!


No Business Like Shvo Business




We hadn't worked with Scott Guerin at SHVO Marketing since our involvement as the fabricator of the The W New York Downtown Hotel & Residences sales office last summer. We were delighted he called to ask for help at Cityscape, the New York iteration of the big real estate show in Dubai. We were happy to help out under short notice help SHVO make a splash at this most important real estate trade show. Thanks to Scott and Michael Shvo, the Czar of Real Estate Marketing, for the business!


Sep 19, 2008

212: A Lifestyle, A Destination, A Scene - Nike Mercer Street Block Party Launches Sportswear Line








Nike threw a party on Mercer Street to celebrate the launch of their new Sportswear Store in Soho. Tangram produced the event which was designed by Hunter Tura and his team at 2x4. A hair raising installation on a perfect day in Manhattan caught the attention of seemingly everyone in New York City.



VIDEO: http://video.google.com/videosearch?hl=en&safe=off&q=Nike%20212%20Mercer%20street%20block%20party&um=1&ie=UTF-8&sa=N&tab=wv#


We built up a stadium-like feel to the blocks between Grand and Canal Street to help capture the essence, the kernal, of sports - the heart of the Nike Sportswear line. The buildup was intense, and the entire Tangram team was on hand to help.



Tangram's Aidan Corish and Steel Swift on the streets








Ernesto Llano and Teddy Astahova Lay in the Wild Postings with Soo-in Yang from The Living New York



It was a star studded opening with lots celebrities crowding the central "playing field". The Gig was kicked off by The Soul Tigers marching band!






Plenty of Crazy Mascots too, like the Mighty Fordham Ram






Roger Federer opened up the store with Spike Lee





Tennis Greats Maria Sharipova and Serena Williams were on hand






Mark Ronson was working the platters!




Content was King with two 90 foot video screens






A Mad Crazy Scene


Tangram's Gina Cooney, Anna Antonucci, Cuong Nguyen

Steel Swift, Gina, Anna, Teddy, Aidan in the back

Sep 9, 2008

Take Me to Your Leader: Tangram at Comic Con for Sci-Fi Channel and Sony Pictures




Once again Tangram was at ComicCon in San Diego, the annual Geek & Freak Fest celebrating all things Sci Fi, Fantasy, and Imagination. The Con has become a huge branding exercise for the Hollywood Bigs, and this year we had a new build for Sony Pictures. Like a diamond, it was multi-facetted, and shone brightly! Thanks to Mike Freeman for reigning it all in.

[comic-con+2007+016.jpg]

Sci Fi Channel booth at Comic Con 2007 by tracyberna.

Perennially the Sci Fi Channel is the show stopper having won myriad design awards for designer collaborator Graft and stud man Stefan Beese. No shortage of brand hungry crowds, we have been able for the past three years to become the sign post at the show, the veritable marker by which all things are measured. The Con is a force. people save up their whole year to dress like Wonder Woman and party down in the Gas Light District of San Diego. Cudos to the Scifi Team: Blake Callaway, Dana Ortiz, Mo Setoodah, and RJ Cupelli.

ComiCon 2008 - Half Trade Show/Half Halloween
attendees line up for admission



May the Farce be with you!
Laura Vandervoort Picture

Laura Vandervoort at SciFi's annual party!

Sep 8, 2008

Tangram Makes "The Commitment" for Nike

"The Commitment" is the story of the dedication of incredible athletes to their team and the game. It examines the heart and soul of a basketball legacy by showcasing the brilliance of the past and the dominance that will define the future.

In honor of that commitment, Nike created a gallery dedicated to Team USA, chronicling their journey from the Dream Team of 1992 to the present-day squad. The exhibit, entitled "The Commitment", opened in New York City on July 10, giving the public a look at the history and future of USA Basketball.


Located in a refurbished branch of Harlem’s famous Training Camp sneaker boutique, the gallery space houses the legendary artifacts and apparel behind each Olympic team. On one wall, photos of the 1986 players. On another, the initial letter sent by Coach K to each member of the current team. And in the center, the kicks worn by Jordan and Barkley on the court in ’92. Artists’ tributes can be found throughout, paying homage to the greatest teams and players in Team USA history.


The gallery also chronicles today’s U.S. Olympic basketball movement, documenting past hardships and detailing the challenges ahead. Watching over the exhibit are two larger-than-life portraits, one of Kobe, the other of LeBron; a symbol of the two greatest players of a generation, overlooking the legacy they stand to inherit. This summer, as Team USA takes the international stage, they’ll be joining the ranks of the most elite players the game has ever seen. They have the skills, the strength, and the dedication to win. But it’s only with true commitment to the game that they’ll bring home the gold."

Tangram created the Commitment for Nike Basketball in sixteen days from concept to completion on the opening night gala attended by the "Redeem Team" on their tour of New York City. Sometimes a plan completely comes together. In order to execute on such a tight timeframe, everything needed to go just right - and it was a commentary on the dedication and "Commitment" of the Tangram Team - that the project went off with such success.



Check out the Video at: http://inside.nike.com/blogs/nikebasketball/2008/07/28/the-commitment-exhibition-tour



Hyper Dunk Flag Wall

Nike Basketball - The Commitment: USA Basketball




Showcases of Orginal Jordan worn kicks




The Jersey Case

Nike Basketball - The Commitment


Entrance


Nike Basketball - The Commitment


Space Overview

image

The Crowd Awaits the Players!

image

Coach K Checks it Out

image

LeBron Checks In!

image

Kobe Checks Out Flywire Technology of Hyperdunks

image

image

LeBron in Front of The Hyperdunk Flag

More Video

Sep 3, 2008

Licensing Show - New York - its Toon Time!





Tangram had a great outing at the Licensing Show in New York in June at the wonderful Javits Center. http://www.licensingexpo.com/.


The biggest excitement surrounded the Cartoon Network stand, which was a debut winner for Tangram. http://www.cartoonnetwork.com/

We had a lot of work including Sesame Workshop, HIT Entertainment, The Beanstalk Group and Televisa, the whole Tangram team was down on site - and as ususal it was the hottest few days of the year.




Next stop Vegas, as the Javits loses another show......

 
TANGRAM on Facebook